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Connor Brooke

Tech Expert
200+ Articles

Latest Articles By Connor Brooke

5 Must-Haves to Include in an Influencer Marketing Contract

Influencer marketing is gaining momentum. A growing number of B2B and eCommerce brands are leveraging an influencer marketing platform to…

Connor Brooke
December 25, 2019
Marketing

5 Sales Dashboards to Track SMB Sales Rep Progress

No matter the size of your company, accurate sales information is the backbone of successful sales operations. But if, for…

Connor Brooke
December 25, 2019
Business Articles

Shopping for IDaaS: How to Choose the Right Solution

The growing need to protect sensitive data means that companies that didn't see security and identity solutions as a priority…

Connor Brooke
December 24, 2019
Cybersecurity

7 Things Entrepreneurs Can Learn From the Fall of Snapchat

Snapchat's early success created a lot of excitement. Millions of users, rapid growth, and engagement levels like never before. They…

Connor Brooke
December 24, 2019
Business Articles

Waze Local – Advertising on Google’s Navigational App

Waze Local is a navigation app that allows you to target drivers near your business to drive more footfall through…

Connor Brooke
December 23, 2019
Digital Marketing

Performance Management: How to Get It Right

What is performance management? Performance management is a system that analyses employees’ performance and weed out the problems that they…

Connor Brooke
December 23, 2019
Business Articles

The 10 Biggest Personal Branding Mistakes People Make

Personal branding has risen in popularity over the past few years -- and with that popularity, we've also seen mistakes…

Connor Brooke
December 23, 2019
Branding

SaaS Data Encryption: Data at Rest vs Data in-Transit

SaaS applications like G Suite and Office 365 have delivered unparalleled benefits to businesses. These include reduced overheads, increased productivity,…

Connor Brooke
December 23, 2019
Business Intelligence

5 Strategies the Best Customer Success Orgs Are Rethinking For 2020

I’m a huge fan of science fiction. A little bit different, but in the same wheelhouse is speculative fiction—and I…

Connor Brooke
December 21, 2019
Business Articles

Evaluating What Works in Your B2B Content Marketing

The end of the year is often a time for reflection and evaluation. Even if leads are pouring in and…

Connor Brooke
December 21, 2019
Content Marketing

4 Resolutions to Set For Your Small Business in 2020

As a small business owner, you probably know that the business world is always changing. Whether you've been running your…

Connor Brooke
December 20, 2019
Small Business

Leadership Lesson: How to Train Your Killer Whale

The trainer stands on the nose of the killer whale and, together, they dive to the bottom of the pool.…

Connor Brooke
December 20, 2019
Leadership

Pros and Cons of Small Businesses Using Social Media Marketing

Image Credit: Unsplash Over the years, social media has gone from a tool used purely for socializing to one that…

Connor Brooke
December 19, 2019
Business Articles

5 Festive Marketing Ideas to Ring in the New Year

Are you looking for festive marketing ideas to help you celebrate the New Year with your customers? New Year’s is…

Connor Brooke
December 19, 2019
Marketing

3 Reasons to Boost Your Employee Benefits Offerings in 2020

“I don’t really care about my employee benefits,” said no employee ever. When it comes to employee benefits, if your…

Connor Brooke
December 19, 2019
Business Articles

Why Customer Intimacy is the Right Fit

Throughout my career, I have focused on achieving operational excellence. I enjoyed measuring anything that could be measured and establishing…

Connor Brooke
December 19, 2019
Customer Experience

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